Archive for category Fundraising

Collaboration and Strategic Partnerships in Community Media

Jul 26

Posted by admin in ACM, Collaborations, Community Media, Conference Recordings, Fundraising | Comments off

What is collaboration? What are critical success factors for mutually beneficial collaborations and strategic partnerships? What are the steps to begin collaborating? Do community needs assessments help discover potential collaborations and partnerships? How can “making friends in high places” benefit your community media center?

This session will help you to evaluate and build a case for an effective collaboration, sustain ongoing broad-based support for your center and our PEG movement, and learn how to engage partners who can become advocates for your media center.

Ask questions from professionals who have firsthand experience working with a variety of community partners. Gain practical tactics to expand your membership, gain new local content, and develop both funding opportunities and political allies through collaborative efforts in this critical discussion for community media and PEG access centers. Also included: Sample letter writing campaigns for your center, tips on talking to elected officials and potential partners, and ways to build long-term relationships with elected officials.

Moderator:

  • Mike Wassenaar, Executive Director, St. Paul Neighborhood Network, St. Paul, MN

Speakers:

  • Sean McLaughlin, Executive Director, Access Humboldt, Eureka, CA (Knight Media Policy Fellow, New America Foundation)
  • Jennifer Gilomen, Director of Public Media Strategies, Bay Area Video Coalition, San Francisco, CA

This presentation took place during the 2010 Alliance for Community Media International conference in Pittsburgh, PA on July 9, 2010.
More information online: http://peg.ourchannels.org/index.php?title=Collaboration_and_Strategic_Partnerships_in_Community_Media

Podcast: Play in new window | Download

Regional Partnerships in Community Media: Sharing Best Practices and Models for Collaboration

Jul 26

Posted by admin in ACM, Collaborations, Community Media, Fundraising | Comments off

Does your media center want to build its capacity, develop new programs, or find new marketing and outreach opportunities? Are you hoping to reach a broader audience or expand your organization’s services to new communities? What are the benefits of working with neighboring media centers? How can you engage neighboring media centers and collaborate with other stations on a regional level?

Participate in a vibrant discussion on how regional collaboration can strengthen your organization. Through first hand accounts of the benefits of developing partnerships with regional media centers and through hands-on activities, this session will help you recognize potential areas of collaboration between your organization and other media centers in your region. Learn how neighboring media centers can work together to tackle the collective technology, outreach and funding challenges of each station.

Moderator:

  • Keri Stokstad, Executive Director, Santa Barbara Channels, Goleta, CA

Speakers:

  • John Wasylko, Brunswick Ohio Educational Channel, Community Relations/Video, Brunswick City Schools, Brunswick, OH
  • John Haffner, Americorps VISTA: Digital Arts Service Corps, Gilroy, CA
  • Kathy Bisbee, Executive Director, CMAP, Gilroy, CA

This presentation took place during the 2010 Alliance for Community Media International conference in Pittsburgh, PA on July 9, 2010.

More information online: http://peg.ourchannels.org/index.php?title=Regional_Partnerships_in_Community_Media:_Sharing_Best_Practices_and_Models_for_Collaboration

Podcast: Play in new window | Download

New Program Development To Generate New Revenue

Jul 26

Posted by admin in ACM, Collaborations, Community Media, Fundraising | Comments off

Have an idea about a new program at your center? Not sure how to go about it? When staff and/or board members have an idea for a new service or revenue at your media center, do you find yourself asking the question, how will we pay for this, and who is going to run the program? If so, you’re in good company. Many media centers find community partners and develop great programs with this question in mind.

Learn from lessons in the field from programs that use collaborations, partnerships and new community services assessment to develop, structure, fund and implement innovative projects in community media. Learn how to develop programs that meet your mission & generate revenue from professionals who have generate positive press, funding and outreach with programs providing citizen journalism, youth media, IT, and non-profit services.

Moderator:

  • Antoine Haywood, Director of Community Development, People TV, Atlanta, GA

Speakers:

  • Andalusia Knoll, Prometheus Radio, Community Station Organizer, Philadelphia, PA
  • Elaine Labalme, Pop City Media Journalist & Blogger, Pittsburgh, PA
  • Greg Sutton, Director Community Media, BCAT, Brooklyn, NY

This presentation took place during the 2010 Alliance for Community Media International conference in Pittsburgh, PA on July 10, 2010.
More information online: http://peg.ourchannels.org/index.php?title=New_Program_Development_To_Generate_New_Revenue

Podcast: Play in new window | Download